Baow is a Swedish nicotine pouch brand from Yoik AB, the manufacturer behind Helwit. Launched in 2024, it takes a different direction from its sibling brand, focusing on extra strong pouches with cocktail-inspired flavors. Every pouch delivers 12mg of nicotine in a slim, all-white format, with 20 pouches per can. Production takes place at Gransholms Bruk in southern Sweden, a factory powered entirely by a neighboring hydroelectric plant.

The flavor lineup is where Baow stands apart. Alongside a crisp Ice Mint, the range leans into unexpected territory with Gin & Tonic, Negroni, Piña Colada, and Chili Lime. It is a creative approach to flavor that feels more like a cocktail menu than a pouch shelf. If you enjoy stronger pouches and want something genuinely different from the usual mint and berry options, Baow is well worth exploring.